RNWK

I develop email and campaign narratives that position RNWK as a refined, style-conscious golf and lifestyle brand, translating product collections into aspirational stories for a niche audience.

For the 2025 BFCM period, I led full email channel ownership, including copywriting, creative collaboration, strategy, and account management, while also writing paid ad copy. During this period, total email revenue increased 33% and email-attributed revenue grew 12% year over year.